China remains one of the world’s most dynamic markets, offering vast consumer demand, advanced digital infrastructure, and government support for innovation. However, navigating its unique regulatory, cultural, and business landscape requires careful planning.

Qiyu, founded by Mr. Zuo at his age of 25, represents a story of perseverance, humility, and a commitment to quality. With 15 years of experience in the roller industry, Mr. Zuo’s journey highlights the transformative power of dedication and craftsmanship.

As the client continues to grow and evolve, the company is embarking on an ambitious new journey—expanding from its well-established position in the OEM market into China’s thriving automotive aftermarket. While the company has already set up a strong presence with a sales office in Shanghai and a factory in Shenzhen, entering the aftermarket presents a unique set of challenges and opportunities. This blog explores the client’s strategic transition and the insights gathered from potential distributors on how to successfully navigate the Chinese aftermarket landscape.

Mr. Wei's remarkable journey in the lubricant sales industry spans over 20 years. Starting out as a determined salesman, his dedication and expertise quickly propelled him to become a respected leader in the field, eventually leading to the founding of his own successful company."My passion for automobiles and the intricate workings of engine maintenance is what first sparked my interest in the lubricant industry," Mr. Wei shared, reflecting on his early days.A turning point in his career came when he made the strategic decision to focus on European brands. Previously, his company had represented an American engine oil brand, but rising tensions between the U.S. and China during the trade war pushed him to seek new opportunities and partnerships.

"In 2019, we were tasked by our German partner to explore opportunities for a Chinese investor or strategic partner to acquire a German steel pipe company. The steel pipe company, with a legacy spanning over a century, boasted more than 100 employees and operated five production lines with an annual capacity of 75,000 tons. Although its production volume wasn't extensive, its commitment to quality was unwavering, specializing in high-precision steel pipes, pipeline steel pipes, sectional pipes, and grooved coil pipes."

In the dynamic landscape of international business, forging strategic partnerships across borders is essential for growth and innovation. Commissioned by a ministry official from Tianjin's Industrial and Information Technology Department,  Viotech consultants have been tasked with assisting a manufacturer in Tianjin specializing in the research and production of edible flavor to find suppliers of Belarusian milk powder.

As a Chinese sourcing agent, we frequently assist international clients in finding reliable manufacturers in China. Our work often involves searching, verifying, and auditing factories across various industries through exhibitions, in-person meetings, and on-site inspections. Over the years, we’ve built long-term partnerships with many trusted Chinese manufacturers — and we’re always open to discovering new, high-quality suppliers.

The consulting company I worked before introduced this US client into China market and found a local Chinese manufacturing partner to start OEM mode at the end of last century. But at the beginning the cooperation was very bumpy, and the client become uneasy about the big variation in product quality which brought in risk to its 150+ year old brand. The client needed someone to watch over the production and quality of the products made at the Chinese factory. Here I came in as an independent auditor on the client’s behalf in the early 21st century.

When expanding your business to China, finding the right supplier can be a complex and time-consuming process.

At Viotech, we are committed to building strong and transparent partnerships with our suppliers, ensuring that our clients receive the highest quality products and services. Recently, our team had the opportunity to engage in a deep and insightful conversation with one of our key carbon fiber suppliers, Juli Composite.

As a trusted sourcing agent in China, we specialize in helping global companies — particularly from the U.S. and Europe — find reliable OEM suppliers in China. In this article, we’re sharing a real-life story about one of our longest-standing supplier relationships: a partnership spanning over 10 years with TIANJIN SOCCER SPORTING GOODS FACTORY.

With over 20 years of experience helping clients buy from China, I've learned much about how to screen suppliers effectively. Here are some key points to consider when selecting a supplier: