Company News

Market Entry

How to Start a Business in China

China remains one of the world’s most dynamic markets, offering vast consumer demand, advanced digital infrastructure, and government support for innovation. However, navigating its unique regulatory, cultural, and business landscape requires careful planning.

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Interview: Lessons from the Roller Industry

Qiyu, founded by Mr. Zuo at his age of 25, represents a story of perseverance, humility, and a commitment to quality. With 15 years of experience in the roller industry, Mr. Zuo’s journey highlights the transformative power of dedication and craftsmanship.

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A Swedish Client Shift from OEM to Retail

As the client continues to grow and evolve, the company is embarking on an ambitious new journey—expanding from its well-established position in the OEM market into China’s thriving automotive aftermarket. While the company has already set up a strong presence with a sales office in Shanghai and a factory in Shenzhen, entering the aftermarket presents a unique set of challenges and opportunities. This blog explores the client’s strategic transition and the insights gathered from potential distributors on how to successfully navigate the Chinese aftermarket landscape.

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Interview: The Journey of Mr. Wei in the Lubricant Industry

Mr. Wei's remarkable journey in the lubricant sales industry spans over 20 years. Starting out as a determined salesman, his dedication and expertise quickly propelled him to become a respected leader in the field, eventually leading to the founding of his own successful company."My passion for automobiles and the intricate workings of engine maintenance is what first sparked my interest in the lubricant industry," Mr. Wei shared, reflecting on his early days.A turning point in his career came when he made the strategic decision to focus on European brands. Previously, his company had represented an American engine oil brand, but rising tensions between the U.S. and China during the trade war pushed him to seek new opportunities and partnerships.

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Overseas Investments: Case of a German Steel Pipe Company

"In 2019, we were tasked by our German partner to explore opportunities for a Chinese investor or strategic partner to acquire a German steel pipe company. The steel pipe company, with a legacy spanning over a century, boasted more than 100 employees and operated five production lines with an annual capacity of 75,000 tons. Although its production volume wasn't extensive, its commitment to quality was unwavering, specializing in high-precision steel pipes, pipeline steel pipes, sectional pipes, and grooved coil pipes."

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Supplier Search: Belarusian Dairy Plants

In the dynamic landscape of international business, forging strategic partnerships across borders is essential for growth and innovation. Commissioned by a ministry official from Tianjin's Industrial and Information Technology Department,  Viotech consultants have been tasked with assisting a manufacturer in Tianjin specializing in the research and production of edible flavor to find suppliers of Belarusian milk powder.

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A EU's Largest Retail and Industrial Scale Provider Enter the Chinese Market

In the dynamic landscape of global commerce, seizing opportunities in burgeoning markets requires a strategic blend of foresight, adaptability, and bold initiative. For Europe's premier provider of retail and industrial scales, the allure of China's rapidly expanding supermarket sector beckoned as a promising frontier for growth and expansion. With a rich history of innovation and a steadfast commitment to quality, our client embarked on a transformative journey, culminating in a triumphant entry into the Chinese market.

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Elevating Growth: How Japanese Elevator Giant Found New Opportunities in China

In the bustling landscape of China's urban infrastructure, opportunities abound for companies seeking growth and expansion. For Japan's leading elevator manufacturer, renowned for its state-of-the-art technology and commitment to safety, the vast market potential of China presented an enticing prospect. With a staggering number of elevators in operation and a burgeoning demand for advanced monitoring systems, the stage was set for a strategic foray into new territory.

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Electronic Industry: Insights Amidst COVID-19

In the fast-paced world of technology, staying abreast of industry trends and market dynamics is essential for businesses to thrive. At the forefront of tracking these changes stands a renowned European consulting company, entrusted with the task of unraveling the complexities of the electronics industry. From B2B commercial flat panels to wireless presentation solutions, their comprehensive updates shed light on the evolving landscape, particularly amidst the backdrop of the COVID-19 pandemic.

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From Third-Party Auditor to Leading Sports Equipment Dealer

In the ever-evolving landscape of international business, success often hinges on strategic partnerships, adaptability, and a keen understanding of market dynamics. For Viotech, a pivotal shift from third-party auditor to esteemed sports equipment dealer marked the beginning of a remarkable journey in the Chinese market. Let's delve into the fascinating story of their ascent to prominence.

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How to Setup WFOEs in China

A WOFE (or FICE – Foreign Invested Commercial Enterprise) is a limited liability company in China that is 100% foreign-owned. Unlike joint ventures, a WOFE gives you complete control over your business strategy, intellectual property, and profits.

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Partner Search: Securing 5 Premium Distributors in China for Finn-Power

Finn-Power is a globally recognized brand in premium hydraulic machinery, renowned for its crimping, skiving, hose cutting, and expanding machines. With a reputation for lowest lifetime cost, minimal downtime, and unmatched precision, Finn-Power serves industries such as automotive manufacturing, mining, shipbuilding, and oil/gas. Despite its strong European presence, the brand sought to penetrate China’s competitive market, where local manufacturers dominate with lower-cost (but lower-quality) alternatives.

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Sourcing News

How We Found the PU Foam OEM Manufacturer in China

As a Chinese sourcing agent, we frequently assist international clients in finding reliable manufacturers in China. Our work often involves searching, verifying, and auditing factories across various industries through exhibitions, in-person meetings, and on-site inspections. Over the years, we’ve built long-term partnerships with many trusted Chinese manufacturers — and we’re always open to discovering new, high-quality suppliers.

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Two Decades of Sourcing Support for a 150-Year-Old U.S. Brand

The consulting company I worked before introduced this US client into China market and found a local Chinese manufacturing partner to start OEM mode at the end of last century. But at the beginning the cooperation was very bumpy and the client become uneasy about the big variation in product quality which brought in risk to its 150+ year old brand. The client needed someone to watch over the production and quality of the products made at the Chinese factory. Here I came in as an independent auditor on the client’s behalf in the early 21 century.

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Partnering with a Reliable Carbon Fiber Supplier in China

At Viotech, we are committed to building strong and transparent partnerships with our suppliers, ensuring that our clients receive the highest quality products and services. Recently, our team had the opportunity to engage in a deep and insightful conversation with one of our key carbon fiber suppliers, Juli Composite.

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10-Year Partnership with a Trusted Chinese Supplier

As a trusted sourcing agent in China, we specialize in helping global companies — particularly from the U.S. and Europe — find reliable OEM suppliers in China. In this article, we’re sharing a real-life story about one of our longest-standing supplier relationships: a partnership spanning over 10 years with TIANJIN SOCCER SPORTING GOODS FACTORY.

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China’s Record Export Growth in 2024: Key Insights for Sourcing and Global Supply Chains

China’s export performance in 2024 has shattered records, signaling a transformative year for global trade. With a total export value of $3.58 trillion, marking a 5.9% year-on-year increase, China continues to solidify its position as a dominant force in global commerce. Notably, December alone saw a 10.7% export growth, exceeding expectations and reflecting the anticipation of trade policy changes, particularly in light of U.S. President Trump’s inauguration and potential tariff hikes.

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Key Tips for Buying Customized Products from China

What matters when buying customized products from Chinese suppliersPatience and again patience no matter how tight your schedule is. A spinning head sees nothing.We have learned this from one of our current projects: help our client buy manufacturing equipment from China. If you put the designing onto the supplier’s hand, keep in mind that you treat him as he knows nothing about your factory, your products or your requirements. It is sort of “start from scratch”, then you give him all the basics and only the key dim/aspects/factors/targets, particularly the limitations at the beginning. It takes more time for him to develop an understanding of your request than you expect. Often you will go back to these basics sometime at some point and you have lost time and at a risk of delay.

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Test Run Before Shipping

The client is a US food packaging company that just bought two #sheeters from China, among other machines. The chosen supplier is a top-three sheeter manufacturer because of its advanced technology, mature fabrication expertise (30+ years), lower cost, and, more importantly, short lead time.

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China Rubber Flooring Factory: Relocation & Innovation

Mr. Li was on a high-speed train during the interview when we contacted him. Despite the intermittent signal, Mr. Li spoke at length about Beijing Shengte Huake Rubber Co., Ltd. Starting as a production worker, and now grown to be the company's sales manager, his voice was filled with enthusiasm and confidence.

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China Sourcing Risks: How to Identify and Mitigate Them

A European buyer placed an order with a Shenzhen-based Chinese supplier on June 24, 2024 for inverter components. The supplier promised delivery within one week but, as of April 2025, has failed to fulfill the order despite receiving full payment. Repeated follow-ups yielded only excuses:

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Industry News

China Industry Cluster: Intelligent Agricultural Machinery Industry Cluster in Weifang

When it comes to modern agriculture, China is rapidly becoming a global leader in smart farming technology—and at the heart of this transformation lies Weifang, Shandong Province. Known as the “Capital of Agricultural Equipment in China,” Weifang has evolved into a thriving intelligent agricultural machinery industry cluster, attracting international attention from importers, distributors, and agribusinesses worldwide.

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Quadruped Robots Enter Rapid Commercialization: China Leads the Global Surge

The quadruped robot industry is experiencing a swift transition from research labs to widespread commercial adoption, with Chinese companies emerging as global leaders in innovation and deployment. These robots, designed to emulate the movement of four-legged animals such as dogs and horses, combine cutting-edge mechanical engineering, artificial intelligence, and advanced sensor integration to achieve remarkable agility, stability, and autonomy in complex environments.

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Auto China 2024: Exploring Automotive Innovation and Future Trends at the Beijing International Automobile Exhibition

The Auto China 2024, held at the Beijing International Automobile Exhibition, showcased the latest trends and innovative technologies in the automotive industry. Covering a sprawling 220,000 square meter exhibition area, the event drew participation from nearly 500 automotive components and technology companies. A total of 117 global debuts were unveiled, including 30 from multinational corporations, alongside 41 concept cars and an impressive display of 278 new energy vehicles.

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Enhancing Gas Safety in China's Industrial and Trade Enterprises: A Comprehensive Approach

In China, city gas is extensively utilized in industrial and trade enterprises. However, the properties of hazardous gas chemicals dictate the potential for explosion risks in their utilization. Components such as pressure regulating cabinets (boxes), valve assemblies, instruments, safety valves, and burners within gas applications entail significant safety risks. In recent years, inadequate risk prevention and control measures concerning gas applications have resulted in numerous gas explosion accidents.

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Elevator Safety Inspections in China in 2024

China’s elevator market is booming, with over 3.5 million elevators in operation across residential, commercial, and public buildings in 2024. While this growth supports urban mobility and economic development, it also raises a pressing concern: elevator safety. Many elevators, especially residential units, have surpassed 15 years of service, increasing the potential for mechanical failures and safety risks.

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Market Research: Chinese Car After-Sales Market Report

The Chinese car after-sales market, also known as the auto aftermarket or auto aftersales service market, refers to the various services surrounding the use of automobiles after their sale. It encompasses a wide range of services that consumers require after purchasing a car, including maintenance, repairs, parts supply, insurance, leasing, used car transactions, and more.

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Import Trends of Gin and Vodka in the Chinese Market

With the continuous development of the Chinese economy and the improvement of consumer living standards, the liquor market, especially the markets for gin (also known as Jinjiu) and vodka, have shown strong growth momentum in China. This report will delve into the import situation of gin and vodka in China in recent years, explore market trends, and provide insights for relevant enterprises and investors.

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